
Things to do · city by city
The best things to do in Morocco.
City-by-city guides to the experiences worth your time — medinas, gardens, deserts, coast and craft. Curated by our team, and bookable as a private, guided trip.

Agadir
Rebuilt after the 1960 earthquake, Agadir is Morocco's premier beach resort — a wide Atlantic bay, a long promenade and a hilltop kasbah with sweeping views. It is more about sea, sun and seafood than monuments, and one easy day covers its highlights. Here is a relaxed one-day plan.
6 things to do
Agadir
Agadir is the gateway to the Souss valley and the Anti-Atlas, and some of southern Morocco's best scenery sits within a couple of hours. From palm-lined gorges and surf villages to walled silver towns and pink granite mountains, here are the best day trips from the resort.
7 things to do
Agadir
Agadir is built around one of Morocco's grandest beaches — a sheltered Atlantic crescent that holds the sun late into the day and rarely turns rough. Beyond the city bay, the coast north and south opens into surf coves, fishing strands and wild dune beaches. Here is where to lay a towel along the Souss coast.
10 things to do
Agadir
At the northern end of the bay, Agadir's two waterfronts sit side by side: a polished modern marina of white moorings and cafe terraces, and one of Morocco's largest working fishing ports just beyond. Together they make the most maritime corner of the city. Here is what to do around the water's edge.
8 things to do
Agadir
Agadir lost its old walled town in the 1960 earthquake, and the rebuilt city is modern and gridded rather than labyrinthine. La Medina d'Agadir — often called the Medina Polizzi after its creator, the Italian-Moroccan artist and craftsman Coco Polizzi — is a deliberate answer to that absence: a hand-built craft medina on the southern edge of the city at Bensergao, raised over many years from local stone, adobe and tadelakt by Moroccan artisans using traditional methods. It is part open-air museum, part living workshop, and an easy, shaded half-day from the beach. Here is what to do inside its walls.
10 things to do
Agadir
Agadir Oufella is the hilltop fortress that crowns the city — the old kasbah set on the high ground north of the bay, looking down over the beach, the port and the modern grid below. The fortifications date back centuries, but the kasbah you see today is largely defined by the 1960 earthquake that destroyed old Agadir and much of the hill, leaving ramparts, an entrance gateway and a sweeping outlook rather than a fully intact town. In recent years a cable car has made the climb far easier, turning Oufella into one of the simplest big views in Agadir. Here is what to see and how to plan a visit.
10 things to do
Agadir
Agadir's easy beach and gentle climate make it Morocco's most family-friendly resort, and the wider Souss area backs that up with crocodiles, gardens, valleys and theme parks within an easy drive. Here are the best things to do in and around Agadir with children, anchored by the popular Crocoparc.
9 things to do
Agadir
The Vallée des Oiseaux, or 'Valley of the Birds', is a free, shaded little park that runs along a former watercourse through the middle of modern Agadir, linking the boulevards near the beach to the residential streets inland. Laid out as a narrow green corridor, it mixes aviaries and a handful of animal enclosures with planted walkways, making it an easy, low-cost break in the heart of the resort — especially with young children. Here is what to see and how to fit it into a day in Agadir.
8 things to do
Immouzer Ida Ou Tanane
High in the western High Atlas behind Agadir, the mountain village of Immouzer Ida Ou Tanane sits among argan forest, honey hives and dramatic gorges. Its seasonal waterfalls, cooler air and switchback drive make it one of the most scenic escapes from the coast. Here is what to do up in the heights.
8 things to do
Tamraght
Just north of Agadir, where banana plantations crowd a river valley behind a wide beach, Tamraght and neighbouring Aourir have grown from farming villages into a laid-back surf base. Locally nicknamed 'Banana Village', it trades resort polish for surf schools, breakfast spots and an easy beach. Here is what to do.
8 things to do
Mirleft
Between Tiznit and Sidi Ifni, the small cliff-top town of Mirleft hides a string of secluded coves beneath rugged red headlands. Once a French outpost, it keeps a slow, bohemian feel, drawing surfers, paragliders and travellers after the empty south Atlantic. Here is what to do along this wild stretch of coast.
8 things to do
Aglou
A short drive west of the silver town of Tiznit, Aglou Plage is a long, raw Atlantic beach where fishermen still live in cliff-cut caves and surfers chase a heavy swell. It trades resort comfort for big skies, fresh fish and a genuine sense of the south's wild coast. Here is what to do at Aglou.
8 things to do
Agadir
The Souss plain behind Agadir is the only place on earth where the argan tree grows in abundance, a UNESCO-recognised biosphere of gnarled trees, women's co-operatives and tree-climbing goats. Following the argan story is one of the most rewarding half-days from the resort. Here is what to see along the trail.
8 things to do
Agadir
The coast north of Agadir is one of the world's great surf destinations. Taghazout, a former fishing village about 20 km up the road, anchors a string of point breaks and beginner beaches that draw surfers from across the globe. Reliable Atlantic swells, warm water by European standards and a dense cluster of schools and camps make this an easy place to take a first lesson or chase long, peeling right-handers.
12 things to do
Agadir
Agadir has grown into one of Morocco's leading wellness destinations. Its mild Atlantic climate, sweeping beachfront and resort hotels make it a natural home for thalassotherapy — treatments built around warm seawater — alongside traditional hammams and the region's own argan-oil rituals. Whether you want a full multi-day cure or a single afternoon of steam, scrub and massage, the city offers a broad spread of options.
12 things to do
Agadir
As a purpose-built beach-resort city, Agadir has one of Morocco's more relaxed, tourist-friendly evening scenes — gentler and less intense than Marrakech or Casablanca. Bars, lounges and a handful of nightclubs cluster around the marina, the seafront Corniche and the larger resort hotels, while beachfront restaurants and shisha lounges offer calmer nights. The mood is laid-back and generally safe-feeling. Venues, opening hours and rules change, and the scene quietens sharply during Ramadan, so treat the notes below as a starting point and check current details locally. Here is how a night out in Agadir tends to work.
9 things to do
Taghazout
Once a sleepy fishing village north of Agadir, Taghazout has become Morocco's surf capital. Reliable Atlantic point breaks, laid-back yoga retreats, argan groves and golden beaches make it a relaxed base on the Souss-Massa coast.
13 things to do
Imsouane
A working fishing village on the Atlantic between Agadir and Essaouira, Imsouane is legendary among surfers for The Bay, one of the longest right-hand waves in Morocco. Beyond the surf it offers fresh seafood, an unspoilt harbour and a slow, salt-air pace.
12 things to do
Souss-Massa National Park
Stretching along the Atlantic coast south of Agadir between the Souss and Massa river mouths, Souss-Massa National Park protects estuaries, dunes and steppe. It is best known as a refuge for the rare northern bald ibis and as a reserve for reintroduced Saharan wildlife.
12 things to do
Tiout Oasis
East of Taroudant in the Souss Valley, Tiout (also written Tioute) is a spreading palm oasis watched over by a hilltop kasbah. The lush palmeraie, fed by springs and irrigation channels, climbs toward the Anti-Atlas foothills and is best known as a filming location for the 1954 adventure 'Ali Baba and the Forty Thieves'.
12 things to do
Tiznit
About 90 kilometres south of Agadir, Tiznit is the silver capital of Morocco. Ringed by roughly five kilometres of pink pisé ramparts, this Anti-Atlas market town is famed for its Amazigh jewellery, its spring-fed Source Bleue and its role as gateway to the deep south.
12 things to do
Tafraoute
Set among the pink granite of the Anti-Atlas, Tafraoute is a tranquil Berber town a few hours inland from Agadir. It is celebrated for its painted boulders, the fertile Ammeln Valley of almond villages, and dramatic rock scenery that turns rose and amber at sunset.
12 things to do
Sidi Ifni & Legzira
On the Atlantic coast south of Agadir, Sidi Ifni is a faded Art Deco town that was Spanish until 1969, while nearby Legzira beach is famous for its dramatic red sandstone arch. Together they make a striking coastal escape of surf, cliffs and Hispano-Moroccan history.
12 things to do
Agadir
Agadir has a sunny, mild Atlantic climate with very little rain: winters are warm enough for the beach and summers are tempered by the ocean. Here is what each month is really like, with average temperatures, rainfall and sunshine from ten years of measured data. Figures are averages for 2015 to 2024 from ERA5 reanalysis data (via Open-Meteo).
12 things to do
Agadir
Agadir is Morocco's most relaxed beach resort, so dress codes are easier here than in the old medinas. Beachwear is normal on the sand and at the pool; in town, the souk and on day trips, lightweight clothes that cover shoulders and knees are more respectful. Winter evenings are cooler than many visitors expect. Here is what to pack.
6 things to do